What To Do As An Unknown Artist/Musician

I came across this great post via Hypebot via Nine Inch Nail’s site where Trent Reznor talks about how to get noticed if you’re a ‘lesser’ or unknown artist.  I’m sure there’s loads of them.
I forwarded it to Nathan, Louis, David, Eric and Brandon and got this great conversation starter back from Nathan…
“I totally agree. [...]